Maxis Annual Report 2016
What’s Important to Us
Happy Customers

Happy Customers

Our top priority is to create as many LIKE moments as possible for our customers. They are at the centre of everything we do. Nothing matters more to us than constantly delivering innovative, worry-free services that ensures our customers enjoy the best ‘Always On’ experience. Our goals are pure and simple – delighting our customers by embedding unmatched customer experiences in their whole journey with Maxis.

Unmatched Network Experience

Unmatched Network Experience

Our network is our prized competitive advantage. The real differentiators are network coverage and quality. That is why we continue to invest, expand and modernise our network with particular focus on our widest and fastest 4G LTE network. We want to provide a great mobile Internet experience to our customers. Our ultimate aim is to deliver seamless connectivity on the No. 1 4G LTE network in the country.

Fuelling Potential

Fuelling Potential

It is a key priority for us to continuously attract, retain and develop the best talent. To develop highly capable and engaged people, we invest and provide them with the right training and skills. We have introduced the MaxisWay, which embodies the values of being positive, passionate and collaborative. It also encourages new ways of working for all of us and promotes an exciting work environment.

Innovative Solutions

Innovative Solutions

The Internet and the digital era have escalated customer expectations to new levels. With digital-savvy Malaysians at the top of our minds, we have responded by partnering with content owners like Spotify and Google, as well as developed differentiated offerings that are convenient, yet also value-for-money.

We know we have to keep pushing the boundaries of our network’s capability and innovativeness when it comes to solutions for individual and businesses. We welcome the challenge.

Connecting the Unconnected

Connecting the Unconnected

We empower communities by giving them access to learning and the world-at-large, via the Internet. As a communications provider, we believe digitalisation and technology can give students in rural communities a better chance of receiving a full education.

With this in mind, we introduced eKelas, an after-school remote learning programme for students in underserved areas. We firmly believe that technology should and can be leveraged to create meaningful impact wherever possible.

We also continue to positively impact those in need through employee volunteerism, especially during festive seasons. We engage our employees to share their time and lend their support towards our community relations activities.

Environmental Consciousness

Environmental Consciousness

We’re committed to managing our environmental impact. With 95% of our energy consumption coming from our networks, the demand on these resources continues to increase as we expand our network and services. So, it makes sense for us to minimise the carbon footprint of our own operations by using more renewable energy to improve energy efficiency of our network.

The core of our environmental initiatives focuses on three key areas; increasing the energy efficiency of our network facilities and buildings as well as reducing and managing our carbon emissions, managing our waste and promoting green habits among our employees.